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TRAINING & CERTIFICATION PROGRAM
The Certified Pharmaceutical Sales Professional Training Program & Industry Reference Guide by AAPSP contains current industry information and practical, proven techniques for pharmaceutical sales success.
Table of Contents
EXAM Topics
**Pharmaceutical Sales Industry Module (Training Module #1) is immediately accessible online as a pdf (Acrobat Reader) file. Program manual is shipped via priority mail (U.S.).
THE PHARMACEUTICAL INDUSTRY
- The global market (examines worldwide trends)
- U.S. industry leaders: forces that drive the market
---Top companies/products/drug classes/diagnoses
- Drug Patents and Generic Drugs
- Food and Drug Administration
- Managed Care
- Research and Development
---Growth of R & D
---Increased Length & Complexity of R & D
- Pharmaceutical Supply/Distribution Chain
PHARMACEUTICAL SALES REP: SKILLS FOR SUCCESS
- Critical Skills for Success
- Relationship Selling
- Duties and Responsibilities
- Day in the Life of a Rep
- Territory Management
--- Prioritization
--- No See Doctors
--- Target Market
- Sampling Rules and Expectations
--- Making an Impact
--- Mastering the Fundamentals of Selling
CLINICAL AND MEDICAL KNOWLEDGE
- Anatomy and Clinical Pharmacology
--- Pharmacodynamics
--- Pharmacokinetics
--- Drug Delivery Systems
- Medical Terminology: Developing Your Medical Vocabulary
- The Package Insert
RESOURCES
- Pharmaceutical Company Contacts
- Industry Recruiter Contacts
- Prescription Drug List by Therapeutic Class
BREAKING INTO PHARMACEUTICAL SALES
- Start at the Beginning
--- Self Analysis
--- Preceptorship: Pharmaceutical Sales Field Research
- Resumes That Get Results
--- Resume Examples for Every Background
- Cover Letters That Have Impact
--- Cover Letter Examples
- Keywords for Pharmaceutical Sales
- Brag Book Development
--- and Sample Brag Book Documents
- Networking for Pharma Sales Jobs
- Interviewing for Pharmaceutical Sales
--- Behavioral Interviewing Techniques
- Interview Q and A for Pharma Sales
- Practice Interview
AAPSP CERTIFICATION EXAM
The certification test assesses knowledge of critical success factors for pharmaceutical sales. A minimum score of 90% is required to pass the exam, and 97% of program participants pass the exam the first time. Topics included as part of the AAPSP certification exam are listed below in alphabetical order by category:
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PHARMACEUTICAL INDUSTRY
- Clinical Trials
- Cost and Time of New Drug Development
- FDA: Food and Drug Administration
- Formularies
- Generic Drugs
- Hatch-Waxman
- Laws and regulations
- Managed Care
- Orange Book Ratings
- Orphan Drug Act
- P&T Committee
- Patents and Exclusivity
- Pharma Industry Benefits/Necessity
- Pharmaceutical Market
- Pharma Supply/Distribution Chain
- Pharmacy Benefit Management Plans
- Prescription Products
- R and D of New Drugs
- Therapeutic Classes
- U.S. Industry Leaders
- Wholesalers (Rx)
- Worldwide Pharmaceutical Market
PHARMACEUTICAL SALES REP: SKILLS FOR SUCCESS
- Calling on Medical Professionals
- Closing a Sales
- Combating Competitors (strategies)
- Critical Skills for Success
- Daily Schedule
- Detailing/Detail Pieces (brochures/visual aids)
- Duties and Responsibilities
- Gaining Product Acceptance
- Literature - approved for sales calls
- Making an Impact
- Management/DM (district manager) Expectations
- Market Share Optimization Strategies
- Mastering the Fundamentals
- No-see Doctors
- Office Call Protocol
- Opening a Sales
- Package Insert
- Pharmaceutical Marketing and Promotion
- Prioritization
- Regulatory Guidelines
- Relationship Selling
- Sampling
- Selling Skills
- Strategies for Time Optimization
- Target Market
- Terminology
- Territory Management
CLINICAL & MEDICAL KNOWLEDGE
- Anatomy
- Clinical Pharmacology
- Medical Terminology
- Package Insert
- Pharmacodynamics
- Pharmacokinetics
TEMPORARILY OUT OF STOCK
Pharmaceutical Sales Training/Certification Program [$185] (includes Manual, Shipping, Testing, Test Evaluation and Processing)
Copyright © 2007 AAPSP. All Rights Reserved.
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